Football Betting

Outright betting

Outright betting involves placing a bet on a chosen team winning an entire tournament or league instead of a single match or fixture. These odds can be available months in advance of a league or football tournament commencing, and are often referred to as antepost odds.

Example of outright betting

Irish bookmaker, Paddy Power, offers outright odds on the FIFA World Cup with Spain and Brazil priced favourites to win the tournament at 5/1. A bet on either of these teams winning the tournament will therefore payout the specified odds if either one of these goes on to lift the World Cup.
Football BettingMatch Betting

Arguably the most popular and widespread football fixed odds betting market is match betting. Here the punter must correctly predict which team will win a given match or fixture. Winning odds will be posted for both teams and the bet will simply win or lose depending on the outcome of the match. Due to the fact that a significant number of football matches in draws, a third ‘draw’ option is offered on all football match bets.

Match betting example

Ladbrokes offers match betting markets on a Champions League match between Real Madrid and Bayern Munich. The odds are displayed as Home (Real Madrid) 13/8, Draw 5/2 and Away (Bayern) 11/10. A football fan can therefore bet on any possible outcome in the match. A bet on Real Madrid winning at odds of 13/8 will therefore pay out at this price if the Spanish side wins the fixture.

Goalscorer Betting

The goalscorer betting markets allow punters to bet on a particular player scoring a goal during a football match.

Three different markets – 1st, last and anytime

There are three variations of goalscorer betting with punters able to bet on 1st goalscorer, last goalscorer or anytime goalscorers. The 1st and last goalscorer markets generally offer higher odds than anytime goalscorer betting markets, with the latter offering lower odds but the opportunity to make more than one winning bet in a single match.

Example of goalscorer betting

Bet365 offers odds of 7/1 on Ryan Giggs scoring the first goal of a match between Manchester United and Arsenal. The same odds are offered on Giggs scoring the last goal of the match, while a goal at any time by Giggs pays out at 4/1. If a punter places a bet on Giggs scoring the final goal of the match at a price of 7/1 and Giggs obliges with a score, the punter will earn a payout at the specified odds.

The good odds on offer in the goalscorer betting markets encourage punters to place bets on several players scoring a goal during a match. This can be particularly useful in the anytime goalscorer betting markets, where a punter can earn a payout from several different players. Backing multiple players in the 1st or last goalscorer markets is a useful way of hedging bets, but will ultimately offer a lower return if one of the selections scores as predicted. Continue reading